Quality & Care
Jewellery Built to Last
At Martha Parker, we believe that beautiful jewelry should be an investment, not a disposable accessory. That's why every piece in our collection is crafted from premium materials specifically chosen for their durability, longevity, and skin-friendly properties.
Our Materials
Premium PVD Gold Plating (18K & 14K)
What is PVD plating? Physical Vapor Deposition (PVD) is an advanced coating process that bonds gold to stainless steel at a molecular level. Unlike standard gold plating that wears off in months, PVD plating creates a finish that lasts for years.
Why it matters: Traditional gold-plated jewelry fades, tarnishes, and loses its lustre quickly. Our PVD process ensures your jewelry maintains its brilliant colour and shine through daily wear, water exposure, and time. This means your pieces look as stunning years from now as they do today.
925 Sterling Silver
The quality standard: 925 sterling silver contains 92.5% pure silver, making it the internationally recognised standard for quality silver jewelry.
Why we use it: Sterling silver offers the perfect balance of beauty and durability. It's strong enough for everyday wear whilst maintaining the lustrous appearance silver is loved for. Our sterling silver pieces are designed to become treasured items you'll wear for decades.
Stainless Steel
Hypoallergenic & durable: Medical-grade stainless steel is naturally resistant to tarnishing, rust, and corrosion. It's also hypoallergenic, making it ideal for sensitive skin.
Built for real life: Stainless steel jewelry can withstand water, sweat, and daily activities without losing its integrity. When combined with our PVD gold plating, you get jewelry that's both beautiful and virtually indestructible.
Tarnish-Free Promise
Unlike fast-fashion jewelry that tarnishes within weeks, our pieces are engineered to resist tarnishing. The combination of premium base materials and advanced PVD coating means your jewelry stays brilliant without constant polishing or special care.
Sustainability Through Longevity
Jewellery that lasts is jewellery that's sustainable. When you invest in pieces that maintain their beauty for years, you reduce consumption and waste. Our tarnish-free, durable jewellery means fewer replacements and less environmental impact compared to pieces that need replacing every season.
Every Martha Parker piece is designed to be worn, loved, and kept—not discarded when trends change.
Care Instructions
While our jewellery is built to last, proper care ensures it stays beautiful:
- Daily wear: Our pieces are designed for everyday life. Wear them confidently.
- Water-friendly: Most pieces can handle water exposure, but we recommend removing jewellery before swimming in chlorinated pools or saltwater for extended periods.
- Cleaning: Simply wipe with a soft, dry cloth. For deeper cleaning, use warm water and mild soap, then dry thoroughly.
- Storage: Store in a cool, dry place. Individual pouches help prevent scratching.
- Chemicals: Avoid direct contact with harsh chemicals, perfumes, and lotions when possible, though our PVD plating is far more resistant than standard plating.
The Martha Parker Difference
We don't cut corners on materials because we believe you deserve jewellery that honours your investment. Our commitment to premium, tarnish-free materials means:
- ✓ Jewellery that looks new for years, not months
- ✓ Hypoallergenic options safe for sensitive skin
- ✓ Sustainable choices that reduce waste
- ✓ Pieces you can wear every day without worry
- ✓ Quality you can see and feel
This is jewellery for real life—beautiful, durable, and built to last.